<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[LJ Design Co.]]></title><description><![CDATA[Graphic Designer & Illustrator]]></description><link>https://www.ljdesignco.co.uk/thoughts-and-things</link><generator>RSS for Node</generator><lastBuildDate>Thu, 22 Oct 2026 11:55:17 GMT</lastBuildDate><atom:link href="https://www.ljdesignco.co.uk/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Small businesses. Big hearts. And the people behind them.]]></title><description><![CDATA[Behind every independent business is someone who's taken a chance on themselves. From the stories that inspire them to the excitement of seeing their branding come to life, here's why I'll always choose to work with independent business owners.]]></description><link>https://www.ljdesignco.co.uk/post/why-i-love-working-with-independent-businesses</link><guid isPermaLink="false">6ad9c7e30856b48681f1aad0</guid><pubDate>Thu, 22 Oct 2026 09:07:59 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8c9b4a_d068b38d3adb4a5387a57b8ff9e6273b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lauren Jones</dc:creator></item><item><title><![CDATA[Imposter syndrome. Maybe it's not all bad?]]></title><description><![CDATA[I've worked in design for over a decade and I still experience imposter syndrome. But here's the thing... I don't always think it's a bad thing. Sometimes, questioning yourself is what keeps you learning, growing and genuinely caring about the work you do.]]></description><link>https://www.ljdesignco.co.uk/post/why-i-think-imposter-syndrome-can-actually-be-a-good-thing-in-business</link><guid isPermaLink="false">6ad91e1a6f7d22c57e0ec449</guid><pubDate>Wed, 21 Oct 2026 20:26:33 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8c9b4a_594d229750b94c5c990916ac0fcae7d7~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lauren Jones</dc:creator></item><item><title><![CDATA[Why I don't have a signature design style (and why that's intentional).]]></title><description><![CDATA[Bold and playful, minimal and refined, illustrated or understated. My branding projects don't all look alike, and there's a very good reason for that. Here's why I don't have a signature design style, and why I wouldn't want one.]]></description><link>https://www.ljdesignco.co.uk/post/why-i-dont-have-a-signature-design-style</link><guid isPermaLink="false">6ad91b13d17b29f72a8c504f</guid><pubDate>Wed, 21 Oct 2026 20:10:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8c9b4a_67295c9eb73c4eba9b551328e9683a74~mv2.png/v1/fit/w_1000,h_648,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lauren Jones</dc:creator></item><item><title><![CDATA[There's only one you. And that's a pretty good place to start.]]></title><description><![CDATA[What really makes your business different? Sometimes it's not your services, your qualifications or even your experience. It's you. Exploring why the person behind an independent business can be one of its greatest strengths, and how to bring more of that into your brand.]]></description><link>https://www.ljdesignco.co.uk/post/personal-branding-for-small-business-owners</link><guid isPermaLink="false">6ad91575b103d9f12aa613ff</guid><pubDate>Wed, 21 Oct 2026 19:51:37 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/8c9b4a_7b2f486b4b87401cb6679c8a92cd669b~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lauren Jones</dc:creator></item></channel></rss>